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July 7, 2017

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Review: Not Your Fathers Mountain Ale

by Jeff Ellingson

Not Your Fathers Mountain Ale as the name would suggest is a hard soda version of Mountain Dew.  Mountain Dew is a slang term for moonshine and the original formula was developed as a mixer in the 1940’s.  After several changes in ownership and recipes, the Tip Corporation of Marion Virginia created the current formula and re-launched the brand in 1961.  PepsiCo acquired the brand in 1964 and today Mountain Dew is the fourth best selling carbonated soft drink in the USA.  Only Coke, Pepsi, and Diet Coke sell more.  Diet Mountain Dew is actually the ninth best selling carbonated soft drink.  After creating the hard soda category with the launch of Not Your Fathers Root Beer in 2012, the Small Town Brewery has gone on to release several additional flavors including NYF Ginger Ale, and NYF Vanilla Cream Ale.  Small Town Brewery is now part of the Pabst Brewing Company portfolio of beer brands.  Not Your Fathers Mountain Ale is brewed as a beer with spices.  Natural flavors and FD&C Yellow#5 color are added. It pours to a Mountain Dew green color absent any foam or head.  .  The aroma is grapefruit, orange and lime.  The sweet grapefruit soda entry is joined by orange flavor.  Lime arrives at the midpoint before fading with a well balanced citrus taste.  A lightly spiced finish with a mild tingle are the only sign this is an alcoholic beverage.  Served blind, my guess would be this was a hard soda version of Squirt, as grapefruit is the dominant flavor.  That said I find the citrus flavors well blended, and natural tasting, without being oversweet.  NYF Mountain Ale may not bring additional followers to the hard soda tent, but for those already there, Mountain Ale is a tasty new option.

Made in La Crosse Wisconsin

5% Alcohol

Score: 91

Award: Gold Medal

1 Comment Post a comment
  1. John O'Hare
    Jul 17 2017

    Being a mountain dew conisuer I am displeased with this. There is just something not right on with this recipe. It’s missing something and too much maybe “artificial lime” need to tweek the recipe a bit more before I buy it again.

    Reply

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